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Profile

Join date: Sep 7, 2022

About

Lori Davies is Co-Founder of dameSpeak, bringing more than 25 years of business development and marketing experience to helping organizations build stronger brands and meaningful customer relationships. With experience across multiple industries and deep roots in healthcare, she combines strategic thinking with scalable, practical processes that turn marketing plans into measurable action. Lori specializes in marketing strategy, content, SEO, digital marketing, and brand engagement, with a particular talent for communicating a company’s value clearly to the audiences most likely to act. She also teaches marketing citizenship at Avila University, bringing real-world experience into the classroom and helping prepare the next generation of marketers.

Posts (8)

Jul 17, 2026 ∙ 7 min
How Do You Find a Trustworthy Marketing Agency in Kansas City?
Key Takeaways Vague pricing, guaranteed rankings, and account lock-in are red flags no matter what an agency says about AI. 73% of small business owners aren't confident their current marketing strategy is working — vetting matters, AI buzzwords or not. "AI search" has become an easy label to bolt onto a pitch. Ask any agency to explain SEO vs. AEO in plain language before you sign anything. Real AI search competence shows up as citation data and schema work — not a rankings screenshot with a...

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May 19, 2026 ∙ 5 min
Maximizing ROI with Video Marketing Tactics
Video content is one of the most powerful tools you have for growing your brand online — but only if you approach it strategically. Here's how to maximize your return on investment (ROI) with smart video marketing tactics that actually convert. Key Takeaways Video marketing drives real ROI when it's paired with clear goals, strong storytelling, and mobile-first production. Budget varies widely: basic small-business campaigns often run $1,000–$5,000, while larger, multi-channel campaigns can...

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May 12, 2026 ∙ 6 min
The Role of Branding in Business Success: Mastering Business Identity Building
When I first started exploring the world of business, I quickly realized that success isn't just about having a great product or service. It's about how your business is perceived. That's where branding steps in. Branding is the heartbeat of your business identity building. It shapes how customers see you, feel about you, and ultimately decide to engage with you. In today's competitive market, understanding the role of branding is not optional - it's essential. Key Takeaways Branding isn't...

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Lori Davies

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Co-Founder, dameSpeak

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